Look (bow). What is it in fashion, modeling business, photo 2020

In Russian, the word "bow" is ambiguous: it is both a plant and a ranged weapon. In recent years, "onion" (from the English "look") has received another meaning, now in the fashion world... However, not everyone understands what models and stylists understand by this term.

What is "Look" in fashion and modeling?

The closest analogue of the English term "look" is the word "image", although it does not convey all its semantic meanings. "Look" can also mean "appearance", "look".

Look is a collective concept in fashion and modeling business, which consists of clothes and accessories. The uniqueness of the image is given by the personality and demeanor of the model.

Fashionable bow - a complete look or a pursuit of trends?

Fashion trends are constantly changing, which makes certain adjustments to how a fashionable bow should be. However, you should not try to thoroughly repeat the outfit of the model. After all, her image contains all the fashion trends that the designer wanted to demonstrate at once.

To look stylish, it is enough to add only one or two details to your image, which are now at the peak of popularity. Otherwise, rely on your sense of style when choosing clothes, hairstyles and makeup.

Look is always in fashion. Truly stylish looks remain relevant for decades. For example, Princess Diana's outfits and hairstyles have inspired designers and stylists for over 20 years.

How to create a trendy bow in 2020

Shows by leading fashion houses in London, New York, Paris and Milan have set numerous fashion trends. Designers were inspired by art history, hence the emergence of models dressed in crinolines and bustles. For everyday trends, the creative rework of polo shirt, denim and black and white plaid can be noted.

The main fashion trends are listed in the table:

Focus on fashion accessories

Belt bags, which were not so long ago at the peak of popularity, are gradually giving way to a variety of belts and belts. To make the bow unusual, the belt can be wrapped around the waist several times and two or three large knots can be tied at once. To create a bright look, you can choose a belt that contrasts in color with the rest of the outfit.

Often the bow of the models at the 2020 shows was complemented by an elegant hat. This headpiece can be used both when creating an elegant look (then it is better to choose a hat to match gloves and a bag), and for a beach bow (a light-colored hat with an elegant ribbon would be appropriate here).

For a bow for spring and summer, sunglasses are required. Three-dimensional models, "aviators" with colored lenses and round glasses are in fashion. Some designers have adorned the glasses with floral elements.

The following shoes are considered especially popular in 2020:

• knee-length boots;
• Cossacks;
• rough boots in the style of Dr. Martens;
• boots with square toes;
• white shoes.

A fashionable bow cannot be created without a matching bag.To highlight your knowledge of fashion trends, you can choose a woven or quilted bag. An excellent option would be a bag made in the macrame style.

Animal prints are at the peak of their popularity: the leopard pattern popular last season has been replaced by a zebra print. Bags on a chain or with a wide shoulder strap, a checkered bag and a shopping bag are relevant.

Focus on fashionable clothes

The 2020 fashion trends allow for numerous options for cold weather bows. Continuing the trend towards sustainability, designers suggest wearing faux fur and leather in a variety of shades.

For the harsh Russian winter, the fashion for long voluminous down jackets is relevant. In the spring, an indispensable element of a fashionable bow is a loose-fitting coat with patch pockets. Stylists recommend looking at quilted outerwear, as well as down jackets and coats with a black and white check pattern.

Inspired by the style of the 70s, designers and fashion designers are bringing back flared trousers (especially popular model banana trousers) and turtlenecks. The denim trend is also back from the past.

Stylists advise combining different shades of denim in one bow, wearing denim jackets and long skirts.

An element of fashionable bows in 2020 are puffy sleeves, dresses with puffs, as at balls of the 19th century. A more democratic fashion for elongated shorts (Bermuda), knee-highs and polo shirts. For a fashionable look in a sporty style, an alcoholic T-shirt, bicycle shirts, sweatpants with stripes and high waist are also suitable.

An office bow can be made memorable with an asymmetric skirt or a discreet shirt dress. Oversized business suits are popular, which are equally suitable for both men and women. For an evening dress, all shades of red and a deep V-neck are suitable.

Focus on fashionable clothes and accessories

On the catwalks in 2020, it was quite common to see feminine dresses combined with a simple sports belt or a belt in the form of a chain. Stylists advise using a belt in combination with oversized blazers and sweaters to emphasize the figure.

A fashionable discreet bow (nude shades, pea and floral prints, blue monochrome are popular) can be diversified with bright earrings or a bracelet. For example, massive jewelry in the form of chains and asymmetric earrings (earrings of different lengths or an earring in only one ear) are in fashion now.

Fashionable bows of 2020 for women

When creating fashionable bows in 2020, you should competently use both modern trends and classic combinations of colors and textures.

You should not be afraid to borrow things from a men's wardrobe, in combination with feminine accessories, they will help create an elegant bow. You can also try mixing different styles, for example, wearing elegant sneakers instead of heels for the dress.

With jeans

High-waisted jeans and loose-fitting jeans are most relevant in 2020, but skinny and ripped jeans (especially in combination with tights in a large mesh) are temporarily out of fashion. Stylists also recommend avoiding low-cut jeans. One of the trends of 2020 is jeans with a fringe at the bottom. Models may vary, but overall, jeans should be minimalistic.

Jeans can be complemented with a fashionable chain belt. For a casual look, pair your jeans with a 70s turtleneck, oversized sweater, or polo shirt. To give the style a formal look, designers recommend choosing a straight-cut jacket with accentuated shoulders. Suitable shoes for jeans are heels or sneakers.

With dress

In the spring and summer of 2020, stylists recommend wearing dresses with a zebra print, black and white checks or polka dots.

Also trendy javare:

• dresses with lush arms;
• shirt dresses;
• sundress dresses;
• dresses with a deep neckline;
• wrap dresses;
• dresses with an asymmetrical hem;
• denim dresses;
• knitted dresses;
• lace dresses;
• midi dresses.

A bold yet feminine bow can be created by combining a hat, a knitted dress, and rough high boots.

A lace dress, puffed cuff dress, or evening dress requires makeup, hair and a small, elegant handbag. Large shopping bags, sneakers or high boots are suitable for democratic and minimalistic dresses.

With cardigan

In 2020, one of the fashion trends is the poncho, so you should pay attention to the cardigans made based on this cape. A cropped cardigan, a chunky knit cardigan and a cardigan with trendy prints are also relevant. Popular models of cardigans with patch pockets.

Cardigans are typical for the casual style, they go well with jeans, sneakers and T-shirts, but they are also suitable for romantic bows with dresses and skirts. The cardigan will give the look a trendy layering, and it can be worn in many different ways.

For example, you can not button the cardigan, but simply tie a knot at the bottom. Also, some models wear cardigans on a naked body and fasten them with only one button. The cardigan can be tied with a belt to emphasize the waist, or tucked into the belt.

With a jacket

Popular this year:

• bright monochrome jackets;
• jackets in pastel shades;
• blazers with prints and black and white checks;
• oversized model in combination with an elegant belt;
• jackets with patch pockets;
• asymmetrical jackets;
• denim and leather jackets;
• sleeveless jackets;
• custom length jackets (shortened or elongated).

You can create a variety of fashionable looks with a jacket. When worn with jeans and a tank top, the blazer adds a touch of elegance. The jacket can be worn with a long skirt and high boots or shoes. A bow with a jacket is successfully complemented by a fashionable hat or beret. A jacket can balance out a daring outfit, such as mini-shorts or faux leather pants.

The jacket can either match the color of the rest of the clothing, or, on the contrary, contrast with it. The most versatile and effective, according to many designers, is the white jacket.

With trousers

In 2020, you should pay attention to loose-fitting high-waisted trousers. If you want to create a romantic bow, it is better to combine trousers with shirts and elegant blouses in nude shades. Look for translucent fabrics, lace trim and puffy sleeves.

To create a daring look, you can wear a lace bra and a jacket with your trousers. For a relaxed casual outfit, choose a knitted turtleneck. For a layered look, the pants can be complemented with a sweater worn over a shirt.

Pants can be used as a base for a casual and sporty look. In this case, they should be supplemented with a bright jumper, sweatshirt or polo shirt.

With a skirt

Fashion designers have created various styles of skirts that are suitable for creating feminine bows:

• long denim skirts;
• asymmetrical skirts;
• lace skirts;
• printed skirts (black and white check, geometric and tropical prints);
• wrap skirts;
• silk and satin skirts in pearl shades.

Classic skirts are also suitable for fashionable looks. The pencil skirt never goes out of style and fits almost any figure. A tulip skirt is best worn by girls with narrow hips. You can also wear a tutu skirt, maxi or mini.

Skirts go well with shoes or high boots. From above, you can wear a blouse with a fashionable V-neck, turtleneck, jumper. The accent can be made on a bright bag or jewelry.

Winter looks

The most suitable outerwear for winter is a faux fur coat or down jacket.

In 2020, the following models of down jackets are fashionable:

• short puffed jacket;
• metallic down jacket (especially golden and silver colors);
• elongated down-padded coat trimmed with fur;
• model with an asymmetrical bottom;
• oversized down jacket;
• down jacket with a floral or animal print;
• quilted down jacket.

The warmth of the down jacket allows you to put on a dress or skirt under it.Also, the look with a down jacket can be complemented with bright trousers or flared jeans.

Speaking of fur coats, the following fashion trends should be noted:

• white fur coat;
• a teddy bear model fur coat (known as "Cheburashka" in the post-Soviet space);
• neon faux fur coats;
• oversized fur coats;
• shortened fur coats and, in contrast, fur coats to the floor;
• fur coats with geometric and animal prints.

With a down jacket or fur coat, stylists advise wearing high boots, rough boots or winter sneakers.

Summer looks

A trendy summer look can be created with palazzo pants. These lightweight loose-fitting trousers can be combined with airy blouses, T-shirts, jackets. Feminine looks can be created with bold monochrome jumpsuits. The waist can be accentuated with a sports belt or a chain belt.

The basis of a summer bow can be a translucent blouse with puffy sleeves. You can complement it with an asymmetrical skirt or flared jeans. Stylists also advise wearing lace dresses, linen pantsuits and pleated skirts.

Fashionable summer accessories are:

• straw hat;
• sunglasses in retro style;
• headbands.

Spring-Autumn Looks

For a feminine and elegant look, you need a coat. In 2020, models with patch pockets and a checkered pattern are popular. Unisex oversized coats were the most frequently featured at the 2020 fashion shows, but classic feminine models can also be chosen. Fashionable novelties of the season are cocoon coats and cape coats.

Stylists also recommend paying attention to coats with faux fur and coats in beige shades.

For warmer weather, a leather jacket comes in handy. It is preferable to choose faux leather outfits. The classic models known as "leather jacket" and "bomber jacket" have not lost their relevance. However, they have been creatively reworked with ruffles, fur inserts and animal prints.

Another outerwear option for warm spring or autumn is a denim jacket. The jacket can be decorated with embroidery or inscriptions, leather and fur inserts.

Tips for creating a fashionable look

It is important not only to know fashion trends, but also to be able to combine things to create a stylish look. When choosing clothes, you should take into account the features of the figure, the height of the girl and what style of clothing she prefers.

By body type

Look is an image in fashion and modeling business that favorably emphasizes the dignity of the figure and hides the flaws. There are 5 types of female figures. For each type, you can give advice on the selection of clothing.

• "Hourglass". Girls with this type of figure have a thin waist, rounded hips and bust. The "hourglass" should pay attention to belts and belts that will help emphasize the waist. Better to choose outfits that emphasize the shape of the body, but not vulgar.
• "Rectangle". A characteristic feature of this type is a weak waist. You can disguise the waist with draperies, loose-fitting blouses and shirts. You should draw attention to the strengths: for example, to the legs. A mini dress with a straight or slightly flared cut will work well.
• Inverted triangle. Broad shoulders and narrow hips make the figure look like a man's. Jackets with shoulder pads and blouses with puff sleeves should not be worn. It is better to emphasize the image on the lower part of the body, for example, with the help of a flared skirt.
• "Triangle" ("Pear"). Girls with this type of figure have curvy hips and small breasts. To visually make the shoulders wider, you can resort to bulky jackets and lantern sleeves. It is better to choose trousers and jeans in a loose fit, in dark colors. Blouses, shirts and T-shirts, on the contrary, should be light-colored.
• "Apple". A sign of such a figure is the presence of a protruding abdomen, curvaceous body shapes. To visually get rid of the heaviness, you can wear a dress with a wrap, an oversized sweater, a "flying" blouse. Trousers should have a high rise, tapering at the ankles.

By height

Girls with short stature are advised to pay attention to trousers and jeans with a high waist, which visually lengthen their legs. Skirts, especially of medium length and floor-length, must be worn with high-heeled shoes. Large prints and massive jewelry should be avoided in clothing.

It is better for girls with tall stature to abandon high heels in favor of ballet flats. Stylists recommend choosing the top and bottom in contrasting colors and abandoning the excessively high or low waist of the trousers. Also, midi skirts, cropped trousers and horizontal prints are suitable for girls with model height.

By style of clothing

Look is an image in fashion and modeling business that can belong to one particular style of clothing or combine the features of several at once.

Classic (office) style suggests restraint and elegance. Bright colors, deep cuts and miniskirts are unacceptable for this style. A classic look can be, for example, a navy blue trouser suit, a pastel shirt, and pumps.

A sporty style is appropriate not only in fitness centers, but also in everyday life. It is characterized by comfortable and non-hindering sweatshirts, T-shirts and loose-fitting pants. Sneakers, a backpack and minimal embellishments complete the look.

The romantic style offers pastel shades, light translucent fabrics and body-flattering cuts.

This style is characterized in particular by:

• floral print;
• lace trim;
• drapery.

The casual clothing style is also known as casual. To create a bow in this style, you need sweaters, T-shirts and jeans. The color scheme of clothes is varied, but a casual bow should be calm and not pretentious.

Many other styles are distinguished, such as glamor, boho or grunge. Modern fashion admits that look can combine features of several styles. For example, a flirty neckerchief or chiffon blouse with drapery will not harm a strict image in a classic style.

Video about creating a stylish look

How to compose images: