Calzedonia swimwear. Catalog, features of the new collection spring-summer 2020, photos, prices

Calzedonia is a well-known clothing brand from Europe. The assortment of the brand includes swimwear, the assortment of which is updated in accordance with fashion trends. The 2020 catalog provides an overview of Calzedonia's current offers for the new holiday season.

Features of Calzedonia swimwear

The Calzedonia brand is a fashion manufacturer from Italy. The brand specializes in the production of lingerie, beachwear, and sleep and relaxation sets. The brand was founded in 1987. Today, the Calzedonia retail network covers many countries, including Russia. The clothes of the Italian brand can be purchased in chain stores and online.

Calzedonia products belong to the mass market category and are designed for a wide audience of buyers.

Distinctive properties of the swimwear of the Italian company:

• Reasonable value for money.
• Large assortment of models.
• Stylish design.
• Matching elements of different brand collections.
• Models with a corrective effect.

Fashionable novelties of 2020

The Calzedonia beach collection for the spring-summer 2020 season includes products of different designs and functional characteristics.

Swimwear from the Italian brand is suitable for several types of resort activities:

• Swimming and active games.
• Relaxed relaxation by the sea or by the pool.
• Sunbathing.
• Beach parties.

Swimwear from the current Calzedonia catalog is designed for a wide consumer audience:

• Young and uninhibited girls will choose open bikinis or one-piece swimsuits with avant-garde cutouts.
• Closed one-piece models, bodices and panties with a corrective effect are offered to adult women and owners of a problem figure.
• For little girls and teenagers, Calzedonia has developed a special line of beachwear. It meets the children's requirements for comfort and attractiveness.

Calzedonia 2020 catalogs swimwear according to the variety of beachwear: one-piece, bikini top and bikini bottom. The bodices and briefs are available in different configurations and can be purchased separately.

Fusion models

One-piece swimwear will hide problem areas and emphasize the merits.

In the Calzedonia 2020 catalog, one-piece swimsuits are presented in three styles:

1. Beach classic - basic laconic models with minimal decor.
2. Avant-garde swimwear - products with original cutouts and bright finishes. Models grab attention and let you show off your tan.
3. Retro style products - Beachwear reminiscent of swimwear from the 1940s and 1950s. It has a feminine decor - bows and flounces. Nostalgic swimwear will support the romantic style of clothing.

Separate models

The two-piece swimsuit from Calzedonia is a beachwear option for active leisure on the beach and sunbathing. The bodices and briefs are able to correct the silhouette in the chest, waist and buttocks.

Functions that the Calzedonia bikini bottom and top can handle:

• Quality breast support.
• Formation of an attractive bust silhouette.
• Modeling the line of the hips and buttocks.
• Abdominal tightening.

The assortment of bikini top in the Calzedonia 2020 catalog is designed for owners of breasts of any size.

Bikini Top Varieties:

• Triangle Bodice - model without seams and bones, revealing most of the chest. The product creates a light supportive effect and is suitable for small bust.
• Balconette - Medium underwired beach bra. Balconette qualitatively supports and lifts the chest, models the silhouette of the neckline. This bodice is recommended for any bust size.
• Push-up bodice with underwire - High density bikini top. The cups are provided with tabs. The construction forms a beautiful silhouette of the chest, shifting it to the center and creating a hollow. The push-up bodice increases the volume of the bust.
• Push-up Bralette - the special design of the cups without hard bones makes such a bodice with tabs lighter and more comfortable.
• Underwired Bandeau Top - tight model without straps. There are bandeau options with or without tabs. The underwire creates an optimal bust shape. The gang's construction is aimed at quality support. Tabbed models add volume. The strapless bodice is securely fixed to the body thanks to the silicone elastic. Top-bando is recommended for owners of small and medium breasts.
• Seamless bandeau top - padded top of the swimsuit. Features - deep neckline and no underwire. The construction has a silicone band at the bottom and supports the bust well.

The range of Calzedonia beach briefs is presented in open and closed models. Among the panties of each type, you can choose options with a high, medium and low level of fit at the waist, with or without a corrective function.

Bikini bottoms variations in the new Calzedonia catalog:

• Brazilian Bikini Briefs - panties with a tapered back. Open the maximum of the body in the buttocks area.
• Thong - the construction of the underwear resembles the Brazilian variety of bikini briefs. The difference is the narrower rear.
• Slips - model with high cutouts, covering the buttocks. This is a classic version of women's beach briefs, suitable for any shape.
• Mini Shorts - the lower part of the bikini that hides the hips and buttocks. There are models with a corrective function. Shorts are suitable for owners of full hips.

Color palette

"Calzedonia swimwear 2020" - a catalog of products presented in different colors. There are 3 color options.

1. Lingerie with striped or polka dots print.
2. Multi-colored swimwear with a pattern.
3. Solid swimwear.

Calzedonia is focusing on bright colors this season. Lingerie colors in the new beach catalog:

• Black and white are a resort fashion classic designed to complement the tan.
• Dark olive is a safari style element.
• Intense reds and blues.
• Colors of the tropics and ocean: blue and bright pink tones.

Two-tone swimwear is available in two versions:

• Monochrome models with contrasting details are products of black or bright colors, complemented by white functional and / or decorative elements: straps, frills, bows.

Motives of images in the new Calzedonia beach catalog:

• Paisley, or "Indian cucumber" - is made in orange-red and bright blue shades.
• "Animal" print - stylization under the skin of a wild cat in a natural brown shade.
• Realistic images of tropical plants and birds.

Beachwear trends in the new Calzedonia catalog

Calzedonia designers take into account the current fashion trends from the world catwalks and adapt them to the construction and decor of beachwear.

Actual trends of the spring-summer 2020 season in the brand's catalog:

1. Attention to textures. This season, Calzedonia relies on materials with an expressive appearance: soft velvet, filigree lace, shining sequins.
2. Synthesis of beachwear and summer tops. The bodices of the current Calzedonia swimwear in bright colors and decor can replace a light blouse at the resort.
3. Sea style - a classic of summer fashion. In the new beach season, Calzedonia is inspired by sailors' vests and glamorous aristocratic toilets in fashionable European resorts.
4. Retro theme. For the spring-summer 2020 season, Calzedonia recalls the style of movie stars Marilyn Monroe and Brigitte Bardot and pin-up beauties - drawn girls with a chiseled figure in short suits.

Nostalgic motives in the new brand catalog:

• Pea drawing.
• Lacing.
• Bows and frills.
• High waist briefs.

Asymmetry - used in the design of the top of the bikini and in one-piece swimsuits:

• Bodice with one strap.
• Ruffle diagonal decor.

Collections of the catalog of swimwear "spring - summer 2020"

"Calzedonia Swimwear 2020" - a catalog of beachwear, consisting of 3 main collections.

"A touch of velvet"

The main feature of the swimwear is the velvet texture of the material. Products are made of innovative terry cloth, resistant to fading, salt and chlorinated water. Swimwear design is laconic. The lack of decorative details allows you to focus on the velvety fabric.

Collection Velvet Touch is available in 4 colors:

• blue;
• pink;
• the black;
• olive.

"Cruise"

The collection is inspired by the romance of sea voyages, relaxation on the deck of a luxury yacht or in the aristocratic resort of Nice or Marseille. The collection includes both restrained design swimwear without decor, and retro-style models, decorated with flounces and ruffles. Products are monochromatic or with a striped pattern and a small flower.

Primary colors:

• white;
• blue;
• the black;
• red.

"Tropical mood"

The collection reminds of vacations on the ocean coast, exotic islands, colors of tropical nature. The collection is dominated by two-piece swimwear in the spirit of the classic Brazilian bikini.

References to him:

• Bodice in the shape of two triangles.
• Thongs with ties at the sides.
• Loop strap.
• Volumetric knots as decoration.

A noticeable detail of the decor is the fringe, similar to the element of Hawaiian wreaths. The collection includes solid colors and swimwear in rainforest motifs. The palette is bright and varied - blue, green and pink shades - all shades of the ocean and exotic nature.

Special Edition - an exclusive offer from Calzedonia

Special Edition is a premium range of beachwear with sophisticated design. These are the most expensive models in the Calzedonia beach collection for the spring-summer 2020 season. Swimwear is perfect for a beach party. The Special Edition line is presented in 4 mini-collections. Each of them consists of 1 one-piece and 1 two-piece leotard in a single design and color.

Characteristics of the Special Edition collections:

1. Marylin - swimwear inspired by the dress of Marilyn Monroe from the movie "There are only girls in jazz". These are products in white with silver sequins decor. One-piece swimsuit with asymmetrical top. The bikini top has removable straps and a lace-up back. High-waisted 1950s briefs.
2. Britney - open models with a low neckline and a back that reveals the buttocks. Swimwear in black with a combination of dense and translucent elements. The flower decor is lined with rhinestones.
3. Julia - swimwear with an asymmetric bodice configuration on one strap. The products are made of dense black-and-white material. The main emphasis is placed on voluminous flounces that adorn the bodice cutout and bikini briefs.
4. Audrey - mini-collection in linen style. The peculiarity of the swimwear is the combination of textures of blue satin and thin black lace. There is no one-piece swimsuit in the Audrey line.

Children's swimwear collection

"Calzedonia Swimwear 2020" - a catalog of beachwear for the whole family. Children's swimwear models are designed for an audience aged 2 to 14 years.

Calzedonia beachwear options for girls:

• One-piece swimwear.
• Bikini.
• Briefs-slips for babies from 2 to 8 years old.

In the new children's swimwear collection, Calzedonia designers prefer products with cheerful patterns.

Main motives of prints:

• Paisley.
• Stars of different sizes and configurations.
• Flowers and butterflies.
• Peas.

Calzedonia beachwear palette for girls is dominated by delicate and bright colors.

Favorites among flowers:

• Pastel colors: pink and blue.
• Intense colors: crimson blue and red.

Calzedonia offers its clients the concept "Mom and Daughter". The 2020 swimwear catalog contains children's models that repeat the design of products for adults and are adapted for a child's figure. Paired models of Calzedonia beachwear allow mother and daughter to create a harmonious beach duo.

Elements of Calzedonia children's swimwear, borrowed from current collections for women:

• Sequin decor.
• Velvet texture.
• Tropical prints.
• Marine theme.

Selection of the style of the swimsuit by the type of figure

"Calzedonia swimwear 2020" - a catalog of beachwear in various configurations. The assortment allows you to choose a product in accordance with the complexion and individual characteristics of the figure.

The type of silhouette depends on the ratio of the upper part of the figure (shoulders and chest), waist and lower part (hips and buttocks). Suitable elements of a beach look will help to hide flaws and emphasize dignity.

Color, pattern, texture: what to consider

The color and texture of the fabric can visually increase or decrease the volume.Calzedonia, whose swimwear in the 2020 catalog is presented in various design options, gives you the chance to create a harmonious look and favorably set off individual appearance features.

Tones and designs of swimsuits that slim and hide flaws:

• dark colors;
• smooth texture;
• single color;
• pattern in a thin longitudinal strip.

Elements that attract attention and add extra volume:

• bright and light colors;
• embossed bright texture of the material (velvet, sparkles);
• large floral designs;
• wide strip in all directions.

Prices for Calzedonia swimwear

The table shows the average approximate prices in rubles, current in 2020.

Calzedonia - swimwear of decent quality at competitive prices. The assortment of the beach catalog "spring-summer 2020" makes it possible to choose beachwear in accordance with individual preferences and features of the figure.

Author: Fursova Anna

Video about the Calzedonia swimwear collection in 2020

Show of the brand's summer collection:

What to buy a swimsuit in 2020, the basic rules: